Entries by Angelo Passalacqua

When can website translation improve google search ranking?

A great website that gets results for business provides readily understandable and well-organized information that is relevant and important to your target audience. Equally important is that it employs Search Engine Optimization (SEO) tactics to help that target audience find your website. If your website is fully optimized but your Google rankings and traffic aren’t […]

How to target different countries and languages: Intro to international SEO

International search engine optimization (SEO) is the process of optimizing your website to target specific countries and languages so that you get higher search rankings in those foreign markets and, consequently, improve your business results. It’s essentially the same as geotargeting, but instead of optimizing your website for a city or state, you’re optimizing for […]

CASE STUDY: Manufacturing company grows sales internationally with website translation

Client Profile A global leader in rotating equipment solutions and supplying engineered technologies and services to process industries designs and manufactures a variety of products, including mechanical sealings, filtration systems, seals support systems, power transmission couplings, upstream oil & gas products, packing, dry gas seals and wet seals. Headquartered in the U.S., the company has […]

10 reasons why you should translate your website

Thanks in no small part to the Internet, most businesses can easily gain access to foreign markets. Yet many of the websites of these businesses are written only in English. Consider that while about 1.5 billion people speak English, only some 375 million are native speakers likely to prefer reading in English. Moreover,  English ranks […]

Engineering products and services company translates their website with the help of a translation glossary

Client Profile A global leader in rotating equipment solutions and supplying engineered technologies and services to process industries designs and manufactures a variety of products, including mechanical sealings, filtration systems, seals support systems, power transmission couplings, upstream oil & gas products, packing, dry gas seals and wet seals. Headquartered in the U.S., the company has […]